Before they were rules, they were risks.
There's no shortage of "do this" - "do that" - "10 ways to____" - "if you want ___, then ____."
Before these shoulds were instagram memes, Harvard Business Review or Forbes articles—people saw something, heard something, put two-and-two together, and took a risk.
A community went out on a limb.
Someone jumped off a cliff. The waters calling were louder than fear.
Don't get me wrong. This is coming from a person who has many mentors, a jam-packed library, and seeks out learning at every turn.
There is a time for all of those resources.
And, there is a time to turn the volume down on the influencers, best practices, experts and pundits.
To pay attention.
To act from a deeper listening.
What time is it for you?